Doescher Group

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Maximizing the Value of your Business: The Role of Financial Reporting, Planning, and Accounting in Exit Planning

Naturally, you want to sell your business for as much as possible. Of Course! You’ve put enormous work into your business over the years, it’s only fair to want to get as much as you can out of your exit, but the groundwork for a successful exit needs to be laid along the way. One of the most powerful key factors in maximizing your business’s value often gets overlooked: the importance of solid financial reporting, planning, and accounting processes.

These processes can make an outsized difference when it comes time to exit.

Recommended Read: Preparing Your Business For Exit is Just Good Business Strategy

Having clear and accurate financial records and projections is essential for demonstrating your business’s health. Your financial statements provide a comprehensive overview of your company’s performance and tell your business’s story. They showcase not just what you’ve done, but also how well you’re doing and what your future looks like, and having projections give you something to measure against and work toward. When buyers see consistent and growing revenue streams, healthy EBITDA margins, the ability to generate cash, and strong projections, they are more inclined to consider paying a premium for your business.

Recommended Read: The Essential EBITDA Tutorial - What is “EBITDA” anyway?

When it comes to negotiating your business’s value, knowledge is power.

Understanding your financial position allows you to justify your asking price with solid financial data to back you up.

When buyers see clear metrics and realistic projections, it strengthens your negotiating position. You can confidently show why your business is worth the price using data, making it easier to secure a deal you’re happy with.

Putting time and effort into reporting, planning, and accounting shows your credibility. Having credibility is critical when you are looking to exit, especially when potential buyers dive into your financials. They are assessing their own risk, and it can have an outsized impact on what they are willing to pay for your business.

If you have monthly financials completed in a timely manner, are reviewing and planning with your management team, and are consistently monitoring your financial performance, you are more likely to have a well-run and better-performing business. This can put buyers at ease, making them more likely to proceed with a transaction. It may seem daunting, but there are professionals who can help make this process easier and help educate you on the financial performance of your business well before you decide to exit.

Here are Some Additional Benefits: 

Deeper Insight Into Your Business

This isn’t just about looking at what’s happened in the past, it’s about gaining insights into what’s driving your business going forward and preparing for an uncertain future, helping you identify trends over time and make more accurate financial projections. You may discover what products or services are most profitable, plan for seasonality in your industry, or discover inefficiencies in your business that you can correct. This kind of information is invaluable to potential buyers, as it shows them that your business has room to grow and that you have a solid understanding of your business’s future.

Improved Profitability

Regular monthly financial reporting and planning play a crucial role in improving your overall business profitability, not just when it is time to exit. By consistently monitoring your financials, you can spot inefficiencies or areas that need improvement before it’s time to exit. For example, if you notice rising costs in a particular area or if you predict a downturn in your market, you can act. A well-run operation is inherently more appealing to buyers, as it suggests that they won’t face unnecessary surprises after the sale. 

Better Cash Flow Management

Maintaining healthy cash flow is often what distinguishes better-performing businesses from those that struggle. Buyers are particularly interested in cash flow because it indicates how well a business can sustain its operations and fund future growth. By implementing strong finance and accounting processes, you can monitor and predict cash flow, ensuring that you are prepared for financial challenges that might arise in the future. Being able to present historical and realistic projections of robust cash flow not only makes your business more attractive, but it also reassures buyers that they are making a sound investment.

Historical Due Diligence

When it comes time for buyers to examine your financials, having well-organized records can make a world of difference. If your financial documents are in disarray, it could raise red flags and slow down the process, leading to frustration and potentially affecting the sale price. On the other hand, if everything is organized and easily accessible, it will streamline due diligence and make the process more efficient. Many transactions have gone sideways or have had price reductions due to discrepancies or errors in the financials. Having solid processes will also ensure you are getting full credit for your business’s value.

Recommended Read: Normalizing EBITDA (Why You’ll Look at Your Expenses in a Totally Different Way)


Don’t Wait To Set Up This Powerful Secret Weapon

In the journey toward exiting your business, financial reporting, planning, and accounting play a foundational role in maximizing your business’s value. By prioritizing these processes now, you can set yourself up for a smoother and more satisfying exit when YOU decide it is time.  Prioritizing these processes helps give you options, so you can decide when the time is right. Investing time and resources into improving your financial reporting, planning, and accounting today can pay significant dividends when it’s time to hand over the reins. 

One of our favorite sayings is: “It’s never too early or too late to start exit planning.”  Here at Doescher Group, we believe that preparing for your exit from your business is just a good business strategy.