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Concepts - Accounting + Finance Jordan Schwass Concepts - Accounting + Finance Jordan Schwass

Normalizing EBITDA (Why You’ll Look at Your Expenses in a Totally Different Way)

Remember that incredible business trip you took to Italy last year? No doubt, it was a work trip. You did indeed conduct business. But just between us, did you need to try all the wines with your clients that day? Did you need to go for two full weeks instead of three business days? No criticism implied; the ability to expense things is one of the great perks of owning a business. But when you’re ready to exit your business, suddenly all these extra expenses can work against you. That’s because the valuation of your company is based on a key metric many people have never heard of: your EBITDA.

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Exit Team Craig Doescher Exit Team Craig Doescher

Join us for our 1st Annual Owner's Forum presented by the Exit Planning Institute!

As a business owner do you feel like you’re on an island? You’ve built your business with blood, sweat, tears, and long hours … Now perhaps it’s time to start thinking about what’s next as you know you’ll have to step away from your business sooner or later.


If you don’t know where to start, we have the perfect event for you! Come meet with a community that understands your concerns. People who have been in your shoes and the advisers who serve them.

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Tips Tricks + Strategy Craig Doescher Tips Tricks + Strategy Craig Doescher

The Labor Shortage & How It Affects Your Exit Strategy

2020 hit you like a freight train. The slow leak of the last decade became a gusher, and the labor pool completely dried up. Nobody wanted to work. You’ve raised wages, you’ve made jobs more flexible, you’ve offered more benefits, signing bonuses … You name it, you’ve tried it. Two years later, you feel like you’ve made no progress at all.

Your labor challenges have burned you out and you’re ready to be done with all of this. What do you do?

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Exit Team Craig Doescher Exit Team Craig Doescher

Beware the Adviser Swarm: Being Prepared to Sell Your Business

Over the past few months you’ve finally started to selectively voice what you’ve been thinking about for over a year. It’s time to sell your business. First, you mentioned it to your buddies at the golf club. Next, you called a friend or two from the past who you seem to recall know something about selling businesses. And then…

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Exit Team Craig Doescher Exit Team Craig Doescher

What’s a Chief Transactional Officer and Why You Might Want One

Lately though, you’ve been turning your attention to some bigger questions. The status quo isn’t working for you anymore and you’d like to shake things up. You keep posing a question to yourself, “Should I grow this thing? Or should I sell the company and move on?” You’re just not sure, but you know it requires some exploration. Putting your head in the sand will only hold off the inevitable for so long.

When it comes to these questions, you need a different skill set from your current internal capabilities. Navigating through these waters is much different from your day-to-day accounting and finance processes. It might be time to think about a Transactional CTO.

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Exit Team Craig Doescher Exit Team Craig Doescher

The Role of an Investment Banker in the Sale of Your Company

After reviewing your exit options, you also decided to sell to the highest bidder. You feel the release of this decision to sell. Now what do you do?

Do you put up a for sale sign on the front lawn? Do you put an ad in the newspaper? Do you create a website? Of course not. In order to get the best offer, you’re going to need to engage an investment banker who specializes in the sale of businesses like yours.

Chances are you’ve never engaged an investment banker before now. Most people haven’t. Here’s what you need to know.

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Concepts - Accounting + Finance Craig Doescher Concepts - Accounting + Finance Craig Doescher

Cash Sales and Personal Expenses: A Business Owner's Quandary

It’s your business and you’ve always managed it this way. You’ve gotten a certain glee out of minimizing your income taxes. Over the years you’ve employed two common “strategies'' of closely held business owners: under-reporting cash sales and classifying personal expenses as business expenses.

While these actions are illegal under US law, you’ve dealt with that moral conflict long ago in your head. Either way, this piece is not about the legal, ethical, or moral questions of such strategies. Let’s instead discuss how these strategies may impact your exit plan.

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Exit Team Craig Doescher Exit Team Craig Doescher

We've Got It Handled: The Value of an Outside Perspective

You’ve built an incredible and vastly complex business from your humble beginnings. You worked hard and allowed yourself to learn from every mistake. You’re a lot smarter about a lot of things. But deep down you know your limits. You know you cannot be the expert in everything. You know you need some professional assistance, but you cannot forget how you got burned back in the day.

What do you do now?

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Concepts - Accounting + Finance Craig Doescher Concepts - Accounting + Finance Craig Doescher

The Two Languages of Business

As an entrepreneur, you can see the future. Where others see an open field, you see a beautiful state-of-the-art facility churning out new products. Where others see an empty shell building, you envision an automated line that will cut operating costs in half. Where others see an abandoned storefront, you see a new retail concept.

You speak the language of a business operator.

But as you know, sometimes you need a financial partner in order to bring your future vision into reality.

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